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The Group held the first smart retail promotion meeting in 2022

Published in: 2022-02-18

On February 18, the Group organized the first smart retail promotion meeting in 2022, with the theme of "attacking the market to achieve double growth" to share and exchange operational experience and innovative practices of various brands.


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Haijiang Zhou emphasized the core concept of "offline challenges and online opportunities" in his concluding speech and made work deployment and requirements from three aspects: four bottleneck dimensions, five "new" dimensions, and the human cargo yard dimension. He said that all departments should work together to break through the four bottlenecks and focus on promoting new marketing, new products, new organizations, new traffic and new content. In terms of people, goods and market, the goods emphasized "specialized, special and new" and "high and deep," and the market emphasized the irreversible trend of the combination of online, live broadcast and store broadcast; In terms of people, he stressed that if you want to become a first-class must cooperate with first-class, in addition, to have consumer thinking, effectively reach users.